McFreakingRidiculous
The "blame corporate America" mentality lives on. WORLD Magazine reports:
Hedgehogs 1, McDonald's 0. A group of environmentalists won a concession from the world's largest fast-food company when McDonald's announced it would redesign its McFlurry cup. The British Hedgehog Preservation Society complained for years that hedgehogs would come upon littered McFlurry containers, make an attempt to lick up the leftover ice cream, and get their heads stuck in the cup. In the redesign, McDonald's made the opening in the container too small for hedgehogs to penetrate, though the spiny mammals may have preferred a container with a mouth wide enough to permit easy access to the leftover ice cream without a danger of getting stuck.Did anyone think to stop harassing McDonald's and start blaming the people who litter?
T-Shirt Slogan: "McDonald's doesn't kill hedgehogs. Discourteous, lawbreaking citizens kill hedgehogs."
[cross-posted at Critical Mass]
posted by Seth at 2:45 PM
2 Comments:
We can't always catch the people who litter. We can, however, change the way cups are made and protect a species other than homo sapiens.
Perhaps McDonald's should change their cup design--but for PR reasons only. Nobody should punish a company because other people misuse their product.
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